How did you get into the industry?
I got into the Mobile Food Service industry out of desperation for an income. When COVID-19 hit back in March 2020, my Youth Sports Business, i9 Sports, was completely shut down with no sign of money coming in for my family. I knew I had to do something aside from wait until things came back online.
What’s New in the Business or in the Franchise Model?
Dough Riders is a Mobile Wood Fired Pizza company. You don’t see too many mobile pizza ovens driving down the freeway to a community or event. We don’t just serve food out of a window, we make the food in an open kitchen concept right in front of the customers eyes!
Where do you See Opportunities or Challenges for the Franchise/Business Moving Forward?
Dough Riders has been exploring the product side of the business. We recently started baking fresh focaccia and making dipping oils and selling them at the Farmers Market where we are already serving up our fresh fired pies. Some challenges will definitely be things out of our control such as bad weather or event cancellations.
What is your Goal for the Business Moving Forward?
The goal for Dough Riders is to add more locations across the US and possibly international. With more Dough Rider Franchises, our brand will only be stronger along with our web/SEO presence.
Talk to us About Training and Support, How Do You Deliver?
We have a great product that people love. We will make sure any new franchisee understands each process before their first event. They will learn how to operate the business from start to finish. We will also make sure the franchisees first event runs smooth by sending out our Corporate trainer to their site.
Your most difficult moment at the Franchise Business?
So far the most difficult moment in the business was operating in a dust and rain storm. Other than that, some events are busy and yield good sales and other are just slow.
Define your franchise model:
Training and Support Model?
Our training and support will make sure any franchisee is comfortable with all aspects of the business and can deliver a pizza that is consistent to what comes out from the corporate model.
Day in the life of a Franchisee?
Each day is definitely different. When there are no events that day, you are usually doing inventory, updating costs, purchasing, marketing, customer follow-ups etc. When there is an event or events scheduled, you are making sure your prep station and wood is stocked for the event and that you have all the necessary supplies needed.
Who is the ideal franchise candidate?
The ideal franchise candidate is someone that loves working in the food industry and making people happy with their food. They need to be driven and hardworking. Some days will be long but other days you may have time off. They need to be able to hustle as well as talk to customers and give superior customer service.
What goals do you have for the franchise model in the future?
For more information on the franchise, visit the site: www.doughriders.com/franchise